From the blog
It’s finally here, our final day in business. I’m feeling joyous! I can honestly say that I’ve had not one day of regret or longing to keep this business open. Along with that, I’ve felt total gratitude to the business for what it gave me, and it gave me a lot. As we’ve barreled toward closing (that came fast!), our fans and customers have given us the best sendoff. Between orders, kind notes and well wishes, this feels like exactly the place I’m meant to be. Further proof that listening to your intuition and inner voice will always lead you to the right place.
It’s been a few weeks since I announced we were closing now. I’ve been digesting the response. Sadness from our fans but also enthusiasm and support. Understanding from our wholesale partners who know what it’s like to run a small business. Most surprising, the many, many women business owners who reached out and said, “Me too”, “I feel the same way” “I could have written your blog post myself” or “I’m just not sure if, when or how to make the decision to close”. It’s this last response that has struck me the most. Why is it so hard to make a decision to move on?
Our five year anniversary was this month. I mentioned this in a few places, but didn’t post a big birthday to-do, even though it feels like a huge milestone. Truthfully, I was contemplating this milestone and my business in ways I hadn’t expected. When I think back on how DLC launched back in April of 2014, with a party called Tea & Tees, a collaboration at my favorite former Arlington tea shop, it feels like ages ago. I see so many ways this company has grown, changed and found success.